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With numerous guidebooks and magazines on Japan available, there are a large number of people from all over the world interested in visiting Japan. In spite of the growing enthusiasm, the tourism industry in Japan as a whole has not made sufficient efforts to actively promote a great many fascinating tourist attractions and unique traditional cultures that we should be proud of.

Have you ever visited Japan? If so, what impressed you most? Did you see modern skyscrapers? Did Japan strike you as convenient, clean and comfortable?

Surveys show that Tokyo and Kyoto are the two most popular destinations for travelers from over the world visiting Japan. Surely both cities are representative of Japan as Kyoto used to be the capital of Japan until the end of the Edo period, and Tokyo has replaced its position since then.

We believe, however, that these stereotypical images tourists see in Japan are only a part of what the country can really offer, and that it is impossible to get to the bottom of Japan by just traveling to the two major cities.

We would like to introduce you to local regions of Japan, where much of Japan's real beauty remains unspoiled and hidden. We invite you to Ishikawa Prefecture and its adjacent Hokuriku region, where our project was inaugurated.

Ishikawa Prefecture features four distinct seasons. In no other parts of Japan can you appreciate the transition of one season to another as noticeably as in this region. Below are some of the highlights of the respective seasons.
spring summer
Spring - Kenroku-en is regarded as one of Japan's Three Most Famous Gardens and also designated as a national special place of scenic beauty. You can watch cherry blossoms bloom spectacularly in spring in Kenroku-en, one of Japan's Three Most Famous Gardens, and in the ruins of Ishikawa Castle, where 14 generations of feudal lords of the Kaga-clan once resided. Summer-Many festivals take place on the Noto Peninsula during the summer. The center of attraction for many of these festivals is the "Kiriko" sacred lanterns that are approximately 10 meters in height. These great lanterns dance wildly through the night sky, carried through the streets by young people. The Noto Town "Abare Festiva" is particular heroic and magnificent in nature. This existing festival culture is testament to the fact that the locals are still blessed with abundant nature of the region today.
autumn winter
Autumn- When autumn comes, the surrounding mountains, rising to over 2000 meters in height, show their autumn colors. Driving along the winding road on the side of Mt. Haku-san, one of "Japans Three Most Famous Mountains," you will be invited to a natural gallery of the breathtaking and picturesque landscape. All the people and towns start to prepare for the coming winter. Winter- Snow in the Hokuriku region speaks eloquently of winter. Watching it fall thick and fast, you will be captivated by the serenity of the graceful scene. During the winter the Sea of Japan provides locals with delicacies. For instance, the port of Himi in Toyama Prefecture features kanburi, winter yellowtail that is considered the best of its kind in Japan, whereas the port of Mikuni in Fukui Prefecture is notable for zuwaigani, glossy winter crabs that taste sweet and delicate.
Real Japan is a brand that aims to provide you with the opportunity to interact with the essence of Japan that travelers otherwise find very difficult to observe in major big cities. We believe that new discoveries will move you and stimulate your intellectual curiosity. As your personal travel consultants, we endeavor to offer you unique tours and cultural experiences with unparalleled tailor-made services that are just for you. We hope to be of assistance to you in your exploration of the "Real Japan."
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